We live in an era when advertising and advertisements are changing and reflecting society as a whole.
Some fashion labels have used elderly models, while others have banned the practice of retouching model photos.
Having said that, there is still a long way to go.
Because when a caring mother submitted photos of her son to the children’s clothing company Oshkosh B’Gosh, the management was uninterested in using him as a model.
What’s the reason? The boy was born with Down syndrome.
Meagan Nash and her family live in the state of Georgia in the United States.
Meagan got excited when the children’s clothing company Oshkosh B’Gosh announced that they were looking for models and sent in photos of her 15-month-old son, Asher.
The toddler was ideal for the company’s needs. He was the right height, he had the right hair color, and he had the right eye color as well.
But after sending in photos of her son, Meagan didn’t hear anything.
Meagan contacted company representatives, who informed her that they did not want to use Asher in their upcoming campaign because they did not want “a baby with special needs.”
“Did they say they weren’t casting a special needs baby?” According to The Independent, the mother retaliated.
Meagan was irritated and frustrated.
Sure, she understood that not every child can be a model, but to deny her son just because he has an extra chromosome?
Meagan, who wishes the company had thought it through and realized how much Asher could bring them, decided to take action.
She shared photos of her son Asher on Facebook in the group “Kids with Down syndrome.”
Children with Down Syndrome
Crystal Barbee’s photographs of the super charming Ashley dressed in a blue denim shirt and bow tie were an instant hit.
Meagan sent the following message to the company that turned down her son:
“Let’s make a difference and share so they can see Asher!”
This handsome boy is ready to show the world what it means to “Change the Face of Beauty.”
As of the time of writing, Asher’s photos had received over 100,000 likes on Facebook.
“We are working with Changing the Face of Beauty organization and trying to get Oshkosh to use him in their advertisements,” Meagan wrote in the post, emphasizing that her son had been turned down by an agency, not the clothing company.